Field Marketing Specialist

ACI Worldwide
Summary:
The field marketing specialist is responsible for supporting field marketing plans for the organization to help acquire, retain and grow customers and deliver growth across company segments. He/she will further develop skills involving customer targets, sales strategy and pipeline to ensure greatest possible success of programs.
 
Responsibilities:
  • Execute marketing projects. Execute initiatives such as content development, optimization, advertising, events logistics, etc., to reach target audiences through appropriate channels.
  • Write. Execute solid written skills to successfully build collateral, programs and other supporting materials.
  • Collaborate. Collaborate with key stakeholders to promote brand awareness, coordinate market research and marketing campaign tactical efforts.
  • Build relationships. Works with various marketing functions to understand and help further marketing effectiveness goals.
  • Communicate. Use strong communications skills to communicate project progress across marketing teams.
  • Manage budget. Manages aspects of tracking project budget.
  • Track ROI. Track key marketing KPIs for ROI evaluation.
  • Implement marketing strategy. Research market and competitors to implement marketing strategies.
  • Support company visibility. Construct creative ideas to support brand and company visibility internally and externally.
  • Execute creative content. Review market-leading marketing content, campaign assets, and sales enablement assets to execute across multiple channels
  • Develop marketing campaigns. Execute on an established comprehensive lead generation/demand creation plan.
  • Generate leads. Execute repeatable processes for lead generation and follow-up. Provide effective and timely communication updates for programs.
  • Sharpen your knowledge. Review the key marketing KPI’s, including marketing sources, marketing attribution to pipeline, revenue, average selling price, and time to close. Experience testing for pre-launch evaluations. 
  • Carry out field events. Fulfill field event plans and logistics, remaining within allotted budget.
  • Perform other duties as assigned.
  • Understand and Adhere to all Corporate Policies to include but not limited to ACI Code of Ethics and Global Information Security.

MINIMUM JOB REQUIREMENTS:

  • Bachelor’s Degree in related field 
  • 2+ years of relevant marketing experience

PREFERRED JOB REQUIREMENTS:

  • Strong verbal and written communication skills 
  • Understanding of effective marketing tactics and strategies 
  • Ability to collaborate well with others and sustain necessary relationships 
  • Ability to work independently, multi-task, and stay organized 
  • Positive, flexible, adaptable 
  • Experience with marketing software, project management software, and MS Office

More Information / Apply Now

Type

Mid-level industry position

Asia%2C%20Waltham%2C%20United%20States

Asia

Waltham , United States

Location

United States

Waltham

Type

Mid-level industry position

Asia%2C%20Waltham%2C%20United%20States